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You can optimize the SEO of every single page of your website:
1. Click on the marketing icon on the right on the function bar
2. Click on SEO to open the Optimization panel
3. Left click on the page you want to optimize
General single page SEO
1. Click on General SEO
2. Add a Title: remember to enter keywords!
3. Add a Description: Remember to enter keywords and write some text that convinces visitors to click.
4. Click Preview. It will be the preview of your website page on Google
Text optimization
Add TAGs to optimize the texts. Tags are useful for telling Google which texts on your website are most relevant.
For example, you need to enter an H1 per page (the H1 is the title that has the most relevance within the website). After the H1 tag, several tags can be assigned, but no more than 2 or 3 H2s per page.
You can assign tags by clicking on the text component, select the text to tag and from the white edit panel, click on Advanced and select Header.
1. Click on Text Optimization
2. Click on the text to be optimized
3. Tag the text. Remember:
- Assign H1 to the main title
- Assign H2 to the main subtitle
- Assign H3 to the paragraph title
- Assign H4 to the paragraph subtitle
Image Optimization
As with texts, images can also play a key role in indexing the site. For this it is essential that the images uploaded to the site have keywords that can be exploited by users in order to find them in the Google Images section.
These keywords are called Alt-tags
1. Click on Image Optimization
2. Enter a keyword for each image
Sharing Information
From the Sharing Information you can create the preview of sharing on the Social Networks of your site. You will be able to set the sharing preview for each page of your website.
1. Click on Sharing Information next to the page you want to optimize
2. Click on Upload Image and insert a sharing image. The Recommended Dimensions are 1200x628 px
3. Enter a Title and Subtitle
Remember: If you have not created the preview for a particular page, the general sharing preview will be shown.
QR Code
You can create a QR Code that your customers can scan to reach the pages of your website.
1. Click on Sharing Information next to the page you want to optimize
2. Click on Download QR Code. You can select the size of the QR code from the drop-down menu
Link to Google Analytics
It will be useful at this point to connect your site to Google Analytics.
1. Connect to https://www.google.it/intl/it/analytics/
2. Click on create account and enter your gmail account.
3. Click Manage Site and add your site url.
4. Detect the identification code (must have the following format: UA-XXXXX-Y)
5. Connect to your site by entering the editor and go to Site Management-> Statistics-> Settings
6. Under Google Analytics, enter the identification code copied earlier and confirm by clicking on the button.
Frequently update content and rename images with keywords before adding them to the site;
It is essential that other sites and social networks have links that refer to your site.